The Third Tribe is a collaboration between Darren Rowse, Chris Brogan, Brian Clark and Sonia Simone. Add other Third Tribers like Chris Garrett, Jonathan Fields, Hugh MacLeod, Mark McGuinness, Leo Babauta, Pam Slim, Naomi Dunford, Johnny Truant and Dave Navarro and you get an impressive set up.
I rarely join courses or forum on the internet because they mostly feel off target for me. The concept of The Third Tribe feels right though and many in the list of names above are people whose blogs I follow. I have signed up and joined The Third Tribe, it will be very interesting to see what comes out of this.
What’s the Third Tribe?
This definition comes from the introduction at The Third Tribe:
Over the last several years, online marketing has been split into two opposing teams. Two tribes, if you will.
One tribe is called the Internet Marketers. They use aggressive hype and obnoxious tactics to fool people into believing there really is a “get rich quick” magic bullet.
The other tribe is the Social Media Cool Kids. They reject hype and aggressive sales tactics in favor of relationships, community, and value . . . and yet seem to have taken a vow of poverty along the way.
The black and white division of online marketing into two tribes is not real. There’s a big (and growing) middle tribe, one that avoids spammy IM approaches while having no problem asking for the sale and making money. This is the Third Tribe.
Friday at 6 pm Central US Time, the price of The Third Tribe goes up from $27 to $47 USD a month.
Seth Godin launches his latest book,